Good marketing is a vital part of any business. After all, marketing is the way you reach customers so that they understand who you are and what you have to offer.
Soda and Snacks Vending Machine on good locations can earn anywhere between Php 35,000 and Php 50,000. Warm Vending Machines will pay anywhere between Php60,000 and Php90,000. Much of these sound amazing, but not all vending machines receive the same amount of money because the owners believe that after purchasing the machine and purchasing food and drinks, their job is done. Below are some suggestive tips on how you can increase your vending machine income and actually gives you that passive income dream.
1. More product option
Today’s Vending Machine customers prefers more variety and options than ever before. Employees of all sizes of businesses view making food available to them in the workplace as an important advantage and perk, according to surveys conducted by foodmanagement.com, ezcater.com, and Employee Benefits Adviser magazine in 2016.
It can seem odd to be told not to put something in your vending machine. Instead, write down what snacks you’d like to consume. Definitely not!! That is a big blunder. You’re not selling to yourself; you’re selling to others. No one knows what product will sell in a specific area, so you must experiment, add new products every time you refill your VM, change products that don’t sell, and ask around if necessary. If your Vending Machine is in the Hospital or Office, ask the guards, they know everything.
Below are some product ideas you can consider putting in your Snacks and Soda Vending Machine.
Juices & Soda
- Mango Juice
- Pineapple Juice
- Coconut Juice
- Gatorade
- Milk tea
- Regular Coke
- Diet Coke
- Water
- Offer also 3in1 drinks like kopiko, milo etc
Snacks, Noodles & Chocolates
- Ramen Noodles, Lomi, Pansit, Pansit Canton, Spicy Noodles, Spaggetti
- Mac and Cheese Noodle kit
- Reese Chocolate, Snickers, M & M
- Offer Cheap chocolates too like Curly Tops, Mallows,
- Pringles and other salty snacks
- Peanuts, almonds, pistachio, Nagaraya, Dingdong
- Beef Jerkey
- Oreos Cookies, Peanut cookies, Skyflakes
- Customized product on a sealed container ( ex. egg sandwich, meat sandwich etc). Put this item on the bottom of the Vending Machine for Can drinks so it won’t fall high.
- Customized product like “ulam” is also possible, provided it’s carefully sealed and won’t spoil immediately.
- Fruits like banana, grape, etc is also possible.
- Healthy trail in a container
- Ready to eat breads like hopia, cupcakes etc
- Snacks for kids with a toy included
- Gummy bear
- Cheap affordable snacks
If you don’t have a Vending Machine yet and you want to personalized your Vending Machine to specific products, we can customize your machine for you. The spiral in the VM layers is standard to snacks and soda only. With Vending Machine Ph by Itadish, we can customize and widen the spiral that holds the product in the layer that you want to be change if you want to sell wider items like bread, bigger chips, cup noodles and more. Not only that, if you are a private company, we can customize a sticker on your entire vending machine with your logo and selling message or company model.
2. More payment option
Purchasing anything from a vending machine with restricted payment choices can be detrimental at times. Consider the situation where you only have coins and the Machine prefers bills, or vice versa. Some Vending Machine Bills and Coins payment software may also need adjustment because the government has been printing money that year, which results to that “new bill” cannot be read by the Machine since its not registered yet.
With Itadish, you can have all the payment methods you need. From Bills only, Bills with change only, Coins and change only, Both Bills and Coins with change, Ewallet like gcash, paymaya, alipay, grabpay, etc. Swipe card for debit and credit card is also available. You can have it all.
3. Promotions
Here are some promotions that have proven to be effective for our clients. Tape a sticker on your vending machine stating that your vending machine gives away Php 5, 10, 20, or even 100 pesos at the back of the snack machines. Place it in the back or middle of the room at random. You may even tease your customer by displaying a bill money so that he or she sees it and decides to purchase the whole region to get the free bill.
The one promo that has proven to be very successful in many Vending Machine business is giving away lottery scratch off tickets with the purchase of various items. (Before you do this, ensure it is OK by the lottery commission in your home state to give them away.)
The story goes when an employee at one of the VM locations won $1,000 after buying a bag of chips. The next morning she got a call from the route driver telling her that when he got to the location that morning, the snack machine was virtually empty because when everyone heard about the lady winning $1,000, they went to the snack machine looking for more lottery tickets. They have increased the snack sales massively by approximately $137 in one day by taping three one dollar lottery tickets in the machine.
Note: Before purchasing a vending machine, check to see if selling lottery tickets is legal in your city. When you’re ready to purchase the machine, ask for a customized Vending Machine sticker with an announcement that your vending machine has a free lottery ticket inside. This will make your machine look more professional and appealing.
4. the power of social media
Without a doubt, social media is one of the most effective marketing tools ever devised. Every day, billions of eyes are glued to social media through a variety of common channels.
Since Vending Machines are not very popular in the Philippines, making promos and advertisements to present to the locals generates interest in coming to try out your Vending Machine. You may even ask them what snack they’d like to try and get input.
If you already have a lot of foot traffic and sales are fast, however, social media awareness isn’t necessary.
In Summary, to increase sales and profits at your locations, you need to have a written yearly marketing and sales plan for each location, depending on that locations demographics and employee base.
Easily, by being a little more imaginative and copying what the big retailers do every day, you can increase your sales and profits. You have the power to make it happen. Consider the following quote from the late Dr. Wayne Dyer: “When you change the way you look at things, the things you look at change.”